- Manage and Oversee Live Streaming: Plan, schedule, and execute live streaming sessions on TikTok, ensuring smooth operation and timely delivery
- Content Strategy: Work closely with the content and marketing teams to develop engaging live content that aligns with brand objectives and resonates with the target audience
- Performance Monitoring: Track and analyze live streaming metrics, including viewership, engagement, and conversion rates to optimize future streams
- Real-Time Troubleshooting: Address technical issues, monitor stream quality, and ensure smooth interactions during live sessions
- Collaboration: Liaise with influencers, hosts, and internal teams to ensure all participants are prepared for live events
- Trend Analysis: Stay updated with the latest TikTok trends and live streaming practices to incorporate into future strategies
- Audience Engagement: Interact with viewers during live streams, respond to comments, and foster a positive, engaging environment
- Platform Optimization: Utilize TikTok’s features to enhance live stream effectiveness, such as in-app promotions, interactive tools, and audience polls
